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Have You Modernized Your Product Requirements Document (PRD) Yet?

The term PRD —Product Requirement Document— has gone out of favor for a while now. The waterfall approach to solution delivery and its usage of the PRD has a lot of drawbacks. But did we dump the good along with the bad? Let's explore.
11Organizational Decision Making

How to Improve Organizational Decision Making

Decisions, decisions, decisions. We make a ton of them every week, many of them trivial. However, there is a tiny percentage of decisions that determine the next six months or six years. Not all of them are reversible without high costs, which raises the stakes high even further. There is every incentive for us in...
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Jobs-to-be-Done: Your Go-to for Product Management and Strategy

Customer-centricity is everywhere in the business vocabulary, perhaps one of the most used buzzwords mentioned in elevator pitches and executive decks. Are we really customer-centric? What does that actually mean? Our success as Product people lies to a great extent on how well we understand the not-so-obvious patterns in the customer intent and behavior. That...
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Objectives and Key Results (OKRs) – Measure What Matters

Organizational goal-setting, tracking, and measurement is one of the most challenging yet critical factors for a company's success. There are many methodologies available that delve into this topic from various angles. If you are serious, the OKRs framework is something you should explore, experiment, and tweak for your needs.

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When asked about what role you play in the team, you may say you’re a technical lead, business analyst, product manager, et al. While they’re accurate, I’m not referring to business titles in this context. Rather, do you know the business initiative you’re on. If yes, how are you preparing for your role mentally and...
Time and again, the question arises — how do I solve this problem? Pause. Before knowing whether the solution is worth pursuing, you want to answer whether the problem is worth solving. For this level of introspection to happen, a product manager has to delve into all the angles of the problem. So, catch yourself...
Reading this The New Yorker piece on rationality reminds me of the importance of the metacognitive skill — cognizant of your own thinking — in every facet of your life. It’s a worthy read. From the product management perspective, here are my key takeaways: 1. Get comfortable keeping competing ideas or paradigms in your head...
11Feature or Product - Positioning
Positioning is critical for product design and go-to-market planning. Do you know whether you have a feature or a product (a full-fledged solution)?
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You did not even start working on your release, but do you imagine a future letter of appreciation? If not, perhaps you should consider adding this technique to your product discovery toolset. We don't want to be a feature factory, but an organization focused on outcomes, right?
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The term PRD —Product Requirement Document— has gone out of favor for a while now. The waterfall approach to solution delivery and its usage of the PRD has a lot of drawbacks. But did we dump the good along with the bad? Let's explore.
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11product strategy pitfalls
11Customer needs
11Confirmation bias in Product Discovery