February 27, 2020
Customer-centricity is everywhere in the business vocabulary, perhaps one of the most used buzzwords mentioned in elevator pitches and executive decks. Are we really customer-centric? What does that actually mean? Our success as Product people lies to a great extent on how well we understand the not-so-obvious patterns in the customer intent and behavior. That...

My New Stories

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11Customer needs
11Confirmation bias in Product Discovery